LADY GAGA FT BEYONCE - TELOPHONE

• This video promotes lada gaga's lipstick product.
• Virgin managed to get a advertisement in the video.( This is shown when lady gaga recieves a text from beyonce) showig the virgin logo.
• Commercial package to sell the audience these products shown in the music video for the audience / viewers to then go and purchase the products.
• Direct reference to the KILL BILL movie. This reference is shown due to the car and the dialogue in the music video.
• There is also a POLOROID advertisement aswell.
• Postmodern references are shown in the music video as the video borrows different types of media and techniques which shows a use of cross media convergence.